Legal

The rules of the sale

Plain terms for a business that moves valuable objects between strangers. Read the first two sections at least — bids are binding, and the premium isn't refundable.

Last updated October 2026 · draft pending legal review

Section one

What we are

A venue and a process — not a dealer, and not the owner of anything in the catalogue.

Our roleA marketplace

J&E Watch Auctions provides an online venue where consignors list watches and registered bidders compete for them. We are not the seller of any watch, we do not take title, and we are not a party to the sale contract between buyer and seller.

AuthenticationPerformed by a third party

Inspection is carried out by an independent authentication center. We do not ourselves authenticate, appraise, grade or warrant any item, and the report reflects that specialist's findings, not our opinion.

ListingsWritten from the consignor's account

Catalogue notes and photographs originate with the consignor. We review and may edit for clarity, but the consignor is responsible for the accuracy of what is claimed about their watch.

Eligibility18 and a verified email

You must be old enough to enter a binding contract where you live, and you must verify your email address before bidding, commenting or consigning.

Section two

A bid is a contract, not an enquiry.

Placing a bid is an offer to buy at that price. If you are the high bidder when the clock stops and the reserve is met, you are obliged to complete the purchase. Bids cannot be retracted. A buyer who does not complete forfeits the premium and loses their account, and we may pursue the balance.

Bidding in detail

How bids behave

Maximum bidsWe bid on your behalf

Your maximum is confidential. The system raises your visible bid in set increments only as far as needed, and never past your ceiling.

ReservesSecret, and only ever lowered

A consignor may set a confidential minimum, and may lower it while the sale runs. It cannot be raised. Below reserve a lot does not sell automatically and instead opens for direct offers.

ExtensionsThe final minutes

A bid inside the last 2 minutes extends the close by 2 minutes, repeatedly, until 2 minutes pass with no new bid.

OffersAlso binding

An offer on a lot that missed its reserve is binding for 48 hours or until the consignor responds. Accepting a counter closes the sale on the same terms as a won auction.

Our discretionCancelling a bid or a lot

We may void a bid, withdraw a lot or close an account where we suspect shill bidding, misrepresentation, fraud or a breach of these terms.

Section three

Fees and payment

Everything is settled by bank transfer. We never take card details and never hold the hammer price.

BuyerBuyer's premium

5% of the hammer price, minimum $100 and capped at $5,000, payable to J&E Watch Auctions. It is due on a won lot and is not refundable, including where the buyer fails to complete. The only exception is a watch that fails authentication, where it is refunded in full.

SellerSeller fee

$49, charged only when a lot sells. No listing fee and no commission on the hammer price.

MethodACH or wire only

The hammer price is transferred by the buyer directly to the consignor. The premium and the seller fee are transferred to J&E Watch Auctions. Instructions appear on the order page once the authentication report is issued.

Deadline2 business days

Measured from the moment the report reaches the buyer. ACH takes one to three days to settle, so start it early — a transfer initiated but not landed on the deadline is not payment.

TaxesYours to handle

Sales, import and other taxes are the responsibility of the party the law places them on. We do not collect or remit tax on your behalf except where required to.

Section four

If you consign

You warrantThat it's yours and it's real

You confirm you own the watch outright, that it is free of liens and not the subject of a claim, that it is as described, and that every photograph is your own work and not published elsewhere.

DisclosureSay what's been done to it

Service history, replaced parts, aftermarket components, refinishing and damage must be disclosed. Anything the authentication center finds that you didn't disclose voids the sale at your cost.

On saleShip within 3 business days

Once we confirm the buyer's funds you must ship on our label, packed to the published standard, within three business days. The shipping rules.

PayoutBuyer to you, directly

You must have accurate bank details on file. We are not a party to that transfer and do not hold your money at any point.

WithdrawalNot once bidding starts

A lot with bids cannot be withdrawn except at our discretion. Withdrawing to sell privately to a bidder you met here is a breach of these terms.

Section five

Escrow and authentication

CustodyThe center holds it

The watch remains with the authentication center from receipt until the consignor confirms the buyer's transfer has landed. Neither party holds both the watch and the money at any point.

OutcomePass, or the sale is void

A watch that does not match its listing in authenticity, condition or contents fails. The sale is cancelled, the premium refunded, and the watch returned to the consignor at the consignor's expense.

StorageFree for 14 days

After the consignor confirms payment the watch is held free for 14 days. Beyond that a storage fee accrues until it ships or is collected.

Section six

Conduct

Short list, strictly enforced. Any one of these closes an account.

No shill bidding

Bidding on your own lot, or arranging for anyone else to, whether to lift the price or to hit a reserve.

No going around us

Arranging or soliciting a private sale of a listed watch with someone you met here, before or after the close.

No contact details in comments

Phone numbers, emails and off-site handles are removed on sight. Ask what you like about the watch in public.

No misrepresentation

Photographs that aren't yours, borrowed catalogue text, invented provenance, undisclosed damage.

No abuse

Toward staff, consignors or other bidders — in comments, in messages, anywhere.

Section seven

Liability and the rest

LimitCapped at our fees

To the fullest extent the law allows, our total liability to you arising from a transaction is limited to the fees you paid us on that transaction. We are not liable for indirect or consequential loss.

ContentYours stays yours

You keep ownership of the photographs and text you upload, and grant us a licence to display and promote them in connection with the sale and the permanent results archive.

AvailabilityNo guarantee of uptime

We aim to keep sales running and the clock honest, but we don't guarantee uninterrupted access. Where a fault materially affects a sale we may extend or void it.

ChangesWe'll date them

These terms may change. The version in force is the one published when your bid or consignment was made, and the date at the top of this page tells you when it last moved.

DisputesTalk to us first

Most problems are a misunderstanding and are fixed by a message. Anything unresolved is governed by the law of our place of business.

This draft has not yet been reviewed by counsel. It describes how the business actually operates and is written to be read, but it is not a substitute for legal advice and will be replaced before launch.

Also worth reading

Privacy, fees, shipping.

The three other documents that describe what actually happens to your data, your money and your watch.

Privacy policyShippingFees
Terms of use · J&E Watch Auctions